AI is the intern, not the CEO: why automation should never run your company
The difference between companies that thrive with AI and the ones that crash? Knowing the right role for automation.
AI isn’t coming for you. Your competitors using AI right are.
The risk isn’t that AI shows up at your door with a pink slip, it’s that your competitor figures out how to use it to move faster, respond smarter, and scale further.
A practical guide to automating ecommerce support (without breaking your UX)
Done thoughtfully, automation can make your CX smoother, faster, and more personal. The trick is knowing where to start, what to avoid, and how to keep your UX intact.
Why no-code AI is the antidote to failed CX projects
AI shouldn’t live in engineering purgatory, but in the hands of the people who understand your customers best, and it should deliver value fast.
Why 95% of AI is “failing” and what we really think about it
Many AI projects fail not because AI is broken, but because it’s siloed and shallow. Let’s talk about how integrated, personalized AI will succeed where the rest won’t.
Surviving BFCM: how to prep your support team for the biggest weekend of the year
BFCM means 3x tickets and 6x stress. Here’s how brands like OneSkin and Boldr prep support teams with smarter planning and automation.
What AI for ecommerce support should look like (and why most of it doesn’t)
The future of support isn’t another chatbot with a pretty front-end. It’s systems that remember, adjust, and actually get things done on the first try.
The moments that predict customer churn—and how AI can help intervene
Customer churn is predictable. Maybe not down to the exact day it’ll happen, but in every business, there are patterns to watch out for.